MESSAGE FROM
OUR GROUP CEO

MARC WATSON

Welcome to ELEVEN SPORTS.

 

With our business going from strength to strength, locally in each of our markets and on a global level, I wanted to take this opportunity to explain what it is that drives us and underpins our ambitions.

 

At ELEVEN SPORTS, everything we do is with the fan at heart. Our aim is to be where the fans are, and that means we are truly platform agnostic.

 

We have an array of services delivering premium sport; on-air through our linear services and carriage partners; online through our own OTT platform; and via live-streaming on social media platforms including Facebook, Twitter, Twitch and many other digital streaming partners.

 

This multi-platform approach allied with our understanding of the fan, ensures that we deliver the action they want, when they want it, where they want it, in a way they understand it.

We see value in traditional TV viewing and we operate linear channels in six of our seven markets, but it’s very clear that the way people are consuming sports is changing.

 

By implementing our long-term digital strategy, we are making our events more accessible. This is very important, especially for younger fans and those with a low barrier to entry.

 

As well as tailoring the way we package and deliver sports for the fans, we also tailor the content to ensure all our coverage is geared towards the local fan – providing a unique back-stage pass for the loyal and dedicated followers.

 

So, whether you are sports fan, a partner or an employee, we look forward to sharing many magical sporting moments with you on ELEVEN SPORTS.

OUR
TEAM

ELEVEN SPORTS’ world-class leadership team combines key strategic and commercial insights with deep-rooted digital, media and sports rights expertise. The global network is supported by Managing Directors from each market with unrivalled local insight.

Andrea Radrizzani

Group Chairman & Founder

A leading entrepreneur who has been at the forefront of the global sports media industry throughout his career.

Launched international sports content platform ELEVEN SPORTS, and founded Aser, an investment company focused on sports and media, in 2015.

Andrea co-founded global media rights agency MP & Silva in 2004 before selling his majority share in 2014.

He is Owner and Chairman of Leeds United and Chairman and Founder of Play For Change foundation.

Andrea Radrizzani
Group Chairman & Founder

Marc Watson

Executive Chairman & Group CEO

Drives the global ELEVEN business managing world-class teams across seven markets in Belgium, Luxembourg, Italy, Poland, Singapore, Taiwan and the United States.

Prior to ELEVEN, served as CEO of BT TV where he devised, launched and helped establish BT Sport – one of the most successful launches in the history of the UK market.

Prior to BT, Marc was a shareholder and director at the TV strategy and sports rights consultancy Reel Enterprises who were longstanding advisers to the Premier League and others.

Marc Watson
Executive Chairman & Group CEO

Anouk Mertens

Group COO

Previously, Managing Director Audiovisual at Sanoma
Had group level responsibility for defining the joint future TV strategy
Prior to Sanoma, she spent 7 years as the VP Television at Telenet, responsible for all television activities and strategy
Anouk Mertens
Group COO

Danny Menken

Group Managing Director

Joined ELEVEN SPORTS as Group Managing Director from the start and helped to build the company from the ground up.

Oversees activities across ELEVEN’s seven global markets and plays a key role in rights acquisitions and all other strategic decisions.

Before joining ELEVEN, was global CEO at Infostrada Sports Group. Prior to that, Danny served as Managing Director of Eurosport across multiple territories.

Danny Menken
Group Managing Director

Tom Middleditch

Head of Digital

Responsible for the strategy and development of digital platforms across all Eleven Sports markets.
Prior to Eleven, Tom spent 10 years at Sky Sports, most recently as Head of Video, responsible for video content across Sky Sports’ digital platforms
Tom Middleditch
Head of Digital

Guillaume Collard

MD Belgium & Luxembourg

Responsible for the business development and rights acquisition across all Eleven Sports markets
Prior to Eleven, Guillaume spent nine years at Proximus, most recently as Head of Content Strategy & Business Development
Guillaume Collard
MD Belgium & Luxembourg

Krzysztof Swiergiel

MD Poland

Previously Managing Director of Lagardere Sports Poland (Sportfive)
Previously headed Eurosport Poland for over 8 years, managing all operations in the Polish market
Krzysztof Swiergiel
MD, Poland

Simone Kang

MD, Taiwan

Previously Director / Editor in Chief – Production & News - at FOX International Channels Taiwan
Previously Head of Marketing & Communications at ESPN Star Sports, Taiwan
Simone Kang
MD, Taiwan

Nick Wilkinson

MD Asia-Pac

Nick ran acquisitions and programming for ESPN STAR Sports in SE-Asia
Left in 2012 to launch and run Wasserman Media Group’s Asian business
In 2015 he set up Insight Media, an Asia focused sports media advisory business
Nick Wilkinson
MD, Asia-Pac

Mattia Baldassarre

MD Italy

Mattia Baldassarre
MD, Italy

Anthony Bailey

MD, USA

Formerly ESPN’s vice president of emerging technology responsible for ESPN’s production innovation since 1995
Four-time Emmy Award winning Media Technology Executive
Anthony Bailey
MD, USA